Meet the SA Team

With over 100 years of fresh food experience, the team at It’s Fresh are committed to providing you and your customers with the highest quality of Fruit and Veg at the most competitive price. Let us introduce the team at It’s Fresh.


Don Callisto – Senior Buyer

“Having a strong passion for fresh produce has lead me to become a Senior Buyer at It’s Fresh. I have been in the industry for almost 40 years, which has allowed me to establish healthy business relationships with local growers and agents. This has ensured we only distribute the best locally grown produce to our local customers. Since working for It’s Fresh, I have seen and been involved in the transformation of Drakes Supermarkets fruit and veg offer to their stores. It has allowed us to control pricing and quality for Drakes, which has only benefited the business in many ways.”

Robert Belperio – Senior Buyer

“After 15 years in the fresh food industry, I joined It’s Fresh in 2012. As the Senior Buyer, I ensure our team maintains quality control, the processing of orders remains efficient and negotiations the best price of produce with Agents. Our aim at It’s Fresh, is to deliver quality fresh food to our customers at competitive prices. We believe that the freshest and finest quality of produce comes from our local growers, which in turn results in our customers at supermarkets like Drakes receive the best produce.“

Francesco Zavaglia – Warehouse Manager

“With almost three decades of fresh food knowledge, I joined It’s Fresh back in 2012 and currently work as the Warehouse Manager. With so many years behind me, I have developed a knack to spot the freshest and finest fresh produce in the market. Quality control in the warehouse is absolute priority to guarantee that stock is not sent to stores unless it meets my personal standards. This ensures only the best produce is on the shelves of our customers stores.”

Dominic Sergi – Fruit and Veg Manager

“Working in conjunction with the other staff members, I manage the It’s Fresh warehouse. Monitoring orders, taking care of dispatch and the unloading of all of our produce is a key responsibility of mine. Having 36 years of experience in the fresh food industry, I brought to It’s Fresh my dedication to simply be better than the rest. The key to being the best is to remain passionate, which comes by enjoying your job and be surrounded by some of the most experienced fresh food people in the industry. I know all the staff get a real sense of pride, when they see and buy our quality produce from the shelves of their local Drakes store.”